Fulham and Everton fans will come together before tomorrow night’s televised match at Goodison Park to support the Football Supporters’ Association’s Stop Exploiting Loyalty campaign.

Fulham fans have consistently protested against the club’s exorbitant pricing policy and, last year, an coalition of fans’ groups and websites staged a yellow card protest before and during the game against Manchester United at Craven Cottage.

Nineteen out of twenty Premier League sides raised their season ticket prices, which rose by around 7% on average. Nottingham Forest put up their prices by 20%, whilst Wolves hiked their season ticket prices by more than 21%. Campaigns at West Ham United and Tottenham Hotspur have sprung up attempting to save the senior concessions that have been removed by both clubs.

The ticketing revenue is a pittance when compared to the £15bn that the Premier League brings in annually through domestic and international broadcast – which is why co-ordinated action is neccessary.

FSA chair Tom Greatrex, a lifelong Fulham fan and former chair of the Trust, said:

“The Premier League and its clubs really need to listen to this message – clubs must cherish and reward supporter loyalty rather than exploit it.

“Fans feel clubs often care more about attracting one-off visitors who’ll pay through the nose for a ticket while spending fortunes in the club shop, when they should be looking to reward those who go week in, week out, win or lose.

“A decade ago the FSA secured a £30 away price cap in the Premier League and we’d implore clubs to speak to their supporters and find new ways to make sure football is affordable for all. We are certainly having those discussions with the leagues.

“An incoming Independent Football Regulator should also ensure ticket prices are part of a proper consultation process between a club and its supporters – something which is far from the case at present.”

Everton and Fulham fans will gather for tomorrow night’s protest at the Dixie Dean statue at the top of Goodison Road and the junction with Spellow Lane.