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Fulham have announced a new three-year sponsorship deal with electronics brand LG, which the club describe as ‘the most significant sponsorship’ in their history.

Chairman Mohamed Al-Fayed said: “LG Electronics is a market leader in the field of electronics and telecommunications and I am delighted it has committed its support to both Fulham and Harrods. Ten years ago I invested in the Club and have seen us rise from the second division to become a firm fixture in the Premiership. Our association with this great company reflects my continued ambition for the Club, and we look forward to a fantastic new season, together taking the Club to even greater heights.”

Fulham’s managing director David McNally added: “This is a fantastic agreement for the Football Club and we are delighted to take our relationship with LG Electronics to another level. Since partnering with the company, we have enjoyed a successful association with LG, a dynamic and innovative brand that I believe shares the Club’s objectives in terms of success. As the biggest deal in the Club’s history, it is clear that we are successfully driving the commercial side of our business and we shall continue to pursue our ambition of becoming a financially stable business in the long term. We welcome LG Electronics as our Main Team sponsor and look forward to working with them.”